Supply-side explanation
Finke and Stark (1992) and Stark and Finke (2000) attribute vitality to deregulated competition.
Strict churches
Iannaccone (1994, 1998); Warner (1993) frames a shift from secularisation to rational choice.
Critiques
Chaves and Gorski (2001) and Bruce (1999); poor fit with civil religion and Europe.
FAQ
- What is it in simple terms?
- Competition among religious groups boosts participation.
- How does it differ from secularisation theory?
- It stresses supply and competition over declining demand.
Sources reviewed: 2026-10-26
References
- Finke, R., & Stark, R. (1992). The churching of America, 1776–1990: Winners and losers in our religious economy. Rutgers University Press. Explains American religious history through market competition.
- Stark, R., & Finke, R. (2000). Acts of faith: Explaining the human side of religion. University of California Press. Systematises the theory as formal propositions.
- Warner, R. S. (1993). Work in progress toward a new paradigm for the sociological study of religion in the United States. American Journal of Sociology, 98(5), 1044–1093. Charts the paradigm shift from secularisation to market models.
- Iannaccone, L. R. (1994). Why strict churches are strong. American Journal of Sociology, 99(5), 1180–1211. Explains strict churches' strength through screening free riders.
- Iannaccone, L. R. (1998). Introduction to the economics of religion. Journal of Economic Literature, 36(3), 1465–1495. A review of the economics of religion.
- Chaves, M., & Gorski, P. S. (2001). Religious pluralism and religious participation. Annual Review of Sociology, 27, 261–281. Finds weak support for pluralism raising participation, a key critique.
- Bruce, S. (1999). Choice and religion: A critique of rational choice theory. Oxford University Press. A secularisation theorist's critique of rational-choice religion.
